Male Celebrities Wearing Rolex Watches in 2026 — The Ultimate List
Updated for 2026 · 17 min read

In 1959, James Garner wore a Rolex Submariner while filming the television series Maverick. He was not the first celebrity to own a Rolex, but he was among the first to wear one visibly as part of a character's identity. The camera loved it — the steel case against a white shirt cuff, the rotating bezel catching light. Something clicked in the cultural imagination.
The relationship between Rolex and male celebrity has been one of the most durable symbioses in luxury goods history. Rolex doesn't need celebrities to sell watches — they have waiting lists that prove demand exceeds supply. Celebrities don't need Rolex to signal wealth — there are many more expensive watches. But the combination of the two creates something that neither produces alone: a cultural shorthand for a specific kind of earned success.
In 2026, that cultural shorthand is more visible than ever. Social media has made celebrity wrist culture into its own genre of content. Instagram posts, red carpet close-ups, and paparazzi images capture the watches with unprecedented clarity. This guide documents the male celebrities whose Rolex collections have become part of their cultural identity.
Jay-Z: The Day-Date as Hip-Hop's Crown Jewel

No single watch model has been more thoroughly adopted by hip-hop culture than the Rolex Day-Date. Also called the "President" — because of its Presidential bracelet, designed for President Dwight Eisenhower — the Day-Date is Rolex's most luxurious production watch. Available only in precious metals (yellow gold, white gold, Everose gold, platinum), with a full-width bracelet and a day-of-week display alongside the date, the Day-Date communicates a specific kind of wealth: not just success, but the kind of success that comes with its own calendar.
Jay-Z has been photographed with multiple Day-Date references over two decades of public life — yellow gold, white gold, diamond-set dials. His collection represents the Day-Date as cultural milestone, the watch you buy when you've arrived. The hip-hop community's adoption of the Day-Date gave the model a second cultural life alongside its original association with heads of state and business leaders.
David Beckham: The Daytona as Sports Legend's Watch

David Beckham's Rolex collection is substantial, but his most iconic reference is the Daytona "Reverse Panda" — a white dial Daytona with black subdials on a steel bezel, the tonal inverse of the more common "Panda" configuration with its white subdials on a dark dial. Beckham has worn the Reverse Panda at enough public events to make it a recognizable signature piece.
The choice is apt. Beckham was a professional footballer — the watch aligns with the Daytona's motorsport heritage and the broader association between athletic achievement and precision timekeeping. As his career evolved from player to brand and businessman, the Daytona evolved with him: a watch that bridges sport and style with equal credibility.
Beckham has also been photographed with the GMT-Master II "Pepsi" (blue-red ceramic bezel), further establishing his credentials as a genuine watch enthusiast rather than simply a logo wearer.
Drake: The Day-Date and the Escalation of Bling

Drake's watch collection has become as much a part of his cultural persona as his music. His Day-Date references — including heavily customized versions with diamond-paved dials and bezels — represent the apex of the Day-Date's hip-hop cultural journey.
The rapper has also been photographed with a custom Submariner and various Daytona references, but the Day-Date remains his signature. In 2026, Drake's continued public wear of yellow gold Rolexes has reinforced the Day-Date's position as the watch of generational success in music culture.
Will Smith: The Sky-Dweller's Famous Ambassador

The Rolex Sky-Dweller is the brand's most complicated watch — featuring an annual calendar (the only perpetual-annual calendar in Rolex's catalog), a dual time zone display, and a revolutionary setting mechanism that uses the bezel to select between functions. It is the watch for the global traveler, the person who maintains multiple commitments across time zones.
Will Smith has been a visible Sky-Dweller wearer, and the choice is fitting for someone who navigates global film productions, international press tours, and multiple time zones as a matter of professional routine. The Sky-Dweller's yellow gold variant — which Smith has been photographed wearing — represents Rolex's most achievement-oriented model: the watch for someone who needs not just a date but a full calendar in a wrist-mounted tool.
Daniel Craig: The NATO Submariner and the Bond Legacy

The connection between James Bond and Rolex is one of the longest-running in entertainment history. Sean Connery's Bond wore a Submariner in Dr. No (1962). Bond's watch association moved to Omega in the 1990s, but the cultural pairing of Rolex-Submariner and cinematic cool was already permanent.
Daniel Craig, whose Bond era ran from 2006 to 2021, is an authentic Rolex collector who has been photographed extensively with Rolex watches in his personal life separate from his Bond role. His Submariner on a NATO strap — a less formal way to wear a dive watch, using a flat nylon strap threaded under the spring bars — became one of the most referenced celebrity watch looks of the 2010s.
The NATO strap Submariner inspired an entire sub-culture of watch wearing and demonstrated that Rolex's sportiest watch could be worn in a way that was more casual than its metal bracelet suggested. Craig's influence on how younger audiences perceived Rolex's sports catalog has been substantial.
The Rock (Dwayne Johnson): The Yacht-Master at Scale

Dwayne Johnson is one of the most physically imposing humans in public life, and his Rolex collection reflects this proportionality. He has been consistently photographed with the Yacht-Master II — the larger 44mm version of Rolex's yachting watch, with its programmable countdown timer for regatta starts — in white Rolesor (steel and white gold).
The Yacht-Master II on Johnson's wrist makes a point about watch proportions: a smaller watch on his frame would look dwarfed. The 44mm Yacht-Master II fits naturally. This is a dimension of watch selection that often gets overlooked — the relationship between watch size and wrist architecture. Johnson's choices consistently demonstrate that understanding.
The Yacht-Master II is also an appropriate choice for someone with Johnson's global schedule: a man who owns a production company, maintains multiple film franchises, and travels constantly benefits from the watch that was built for the precision timing demands of competitive sailing — and translates that precision to any context that requires it.
John Mayer: The Collector Who Made Rolex Interesting to a New Audience
Few people have done more to educate a mainstream audience about Rolex than John Mayer. The musician and watch obsessive has used his social media platform for years to discuss specific references — explaining the difference between the 116518 and 116518LN, documenting the yellow gold Daytona with green dial that now bears his name in collector circles, debating the merits of specific bracelet configurations.
Mayer's Daytona in yellow gold with green dial (reference 116508) is now nicknamed the "John Mayer" by dealers and collectors. He didn't invent the reference — it has been in production for years — but his enthusiastic public endorsement created enough demand that the reference moved from slow-seller to sought-after.
In 2026, Mayer remains one of the most visible watch collectors in mainstream culture — a musician whose watch collection has become its own media property. His approach — genuine enthusiasm, detailed knowledge, willingness to discuss imperfections alongside strengths — has done more for luxury watch literacy among younger buyers than any advertising campaign.
Paul Newman: The Ghost in the Daytona's Story
Paul Newman died in 2008, but his influence on Rolex culture only grows in retrospect. The "Paul Newman Daytona" — any exotic-dialed Daytona reference from the 1960s and 1970s, with an unusual outer minute track and subsidiary dial layout — is the most valuable standard production Rolex reference, with examples selling for hundreds of thousands of dollars.
Newman's example sold for $17.8 million at Phillips in 2017. The buyer was undisclosed. The watch had been a gift from Newman's wife, inscribed on the caseback "Drive Carefully Me." The humanness of that inscription — the tenderness of a wife worrying about her husband's racing hobby — added a dimension to the auction that pure horological significance could not have generated.
Newman's Daytona is the single most influential watch in the history of collector culture. It established the principle that a watch's story can be more valuable than its materials, its mechanism, or its manufacturer. In 2026, every collector who pursues a Daytona — genuine or super clone — is in some sense following Paul Newman's wrist.
The Cultural Logic of Celebrity Rolex in 2026
What unites all these men — the rapper, the footballer, the actor, the wrestler, the musician — is not the watches themselves but the moment the watches represent. A Rolex is bought or received at a specific point in a career, a life, an identity. It marks something. For Jay-Z, the Day-Date marks generational achievement. For Craig, the Submariner marks authenticity over image. For Mayer, the Daytona marks genuine knowledge.
The super clone market understands this cultural weight. Buyers who choose a Daytona super clone are not just choosing a chronograph — they are choosing a specific cultural vocabulary, a connection to the stories that attach to these watches. Paul Newman wore a Daytona. David Beckham wore a Daytona. When you put one on your wrist, you are entering a conversation that has been going on for sixty years.
For those looking to participate in that conversation at any price point, visit our complete super clone buying guide or explore our related coverage of female celebrities and their Rolex choices.